At SeniorWellnUpess, our business model is grounded in a simple yet powerful vision: to provide transformative, health-affirming retreat experiences specifically designed for senior citizens in Switzerland. We understand that retirement is not the end of life’s journey, but a new beginning—one that deserves to be celebrated with rest, healing, connection, and well-being.
Our model brings together healthcare, wellness, and hospitality into a seamless offering that is both medically sound and emotionally enriching. We serve seniors who seek a safe, comfortable, and meaningful environment to recover, recharge, or simply enjoy life’s quiet pleasures. Whether our guests are recovering from surgery, managing chronic conditions, or prioritizing preventative wellness, we offer them the right space—physical and emotional—to thrive.
Business Structure and Core Services
The foundation of our business is a vertically integrated service model, encompassing three essential pillars: Wellness Retreats, Integrated Medical Support, and Lifestyle Hospitality. These pillars are supported by a team of experts in healthcare, gerontology, spa therapy, culinary wellness, and luxury accommodations.
1. Wellness Retreat Programs
At the heart of our offering are our curated wellness retreats, which run on a fixed schedule throughout the year and are hosted at certified partner facilities in picturesque locations across Switzerland.
Each retreat is developed to include:
Tailored physical and mental wellness programs (yoga, aqua therapy, gentle fitness, meditation)
Senior-specific therapeutic activities (massage, acupuncture, cognitive stimulation therapy)
Nutritional meal plans developed with licensed dietitians
Daily and weekly schedules with flexible options to accommodate energy levels and preferences
Group and individual activities to foster social engagement without pressure
These programs are structured but never rigid. Guests can build their ideal schedule with the help of our wellness concierge team.
2. Integrated Medical Oversight
We differentiate ourselves by integrating licensed healthcare professionals directly into the retreat structure. All participants receive a basic medical screening upon arrival, and additional clinical services are available as needed.
Our on-site and partner medical services include:
Geriatric care and health assessments
Medication management and prescription coordination
Post-operative recovery supervision
Physiotherapy, occupational therapy, and rehabilitation support
Emergency protocols and hospital access coordination
This medical infrastructure provides families and caregivers with reassurance and ensures that each guest’s wellness journey is safe, informed, and monitored.
3. Lifestyle Hospitality and Accessibility
Every retreat center is operated with the same level of care and comfort as a luxury hotel—but adapted to senior needs. This includes:
Fully accessible rooms with orthopedic beds and mobility-friendly design
24/7 on-call assistance
Concierge service for personal requests, local activities, and family coordination
Cultural enrichment experiences, including excursions, live music, and nature immersion
Wellness-focused amenities: saunas, hydrotherapy pools, therapy gardens, and relaxation rooms
This hospitality-first approach empowers seniors to feel not like patients, but like honored guests enjoying a well-earned retreat.
Revenue Model
We operate a multi-channel revenue model designed to accommodate a variety of guest profiles and service preferences.
1. Package-Based Retreat Sales
Each of our core offerings is sold as a package, with transparent pricing based on length of stay, level of care, and accommodation type.
Revive Retreat (5 days) — CHF 2,200
Vitality Retreat (7 days) — CHF 3,950
Premium Healing Stay (10 days) — CHF 6,800
Custom retreat durations and private group bookings are priced individually.
2. Add-On Medical Services
Guests may choose to enhance their stay with personalized medical consultations, advanced diagnostics, or physiotherapy sessions. These are billed à la carte or in bundled packages.
Doctor consultation: CHF 200/session
Specialist physical therapy: CHF 150/hour
Post-op nursing support: CHF 600/week
3. Corporate and Institutional Partnerships
We partner with insurance providers, healthcare clinics, and senior residences to offer co-funded wellness retreats as part of:
Post-surgery rehabilitation plans
Chronic condition management (diabetes, arthritis, cardiac care)
Burnout prevention and recovery
“Second home” retreat programs for independent seniors
These partners often subsidize costs or refer clients as part of their care continuum.
4. Seasonal Memberships and Loyalty Programs
Repeat guests can enroll in a membership program that includes:
Priority access to retreat slots
Personalized annual wellness roadmap
Discounts on add-on services and family guest passes
Access to virtual wellness content throughout the year
Target Market Segments
Our offerings are tailored to meet the needs of distinct customer profiles within the senior demographic:
Independent Seniors (65+)
Active, health-conscious individuals looking for wellness and preventative care in a social, scenic setting.
Post-Surgical or Medical Recovery Clients
Seniors needing medically supervised environments to recover from procedures such as joint replacements, cardiovascular treatments, or mobility-reducing conditions.
Couples and Senior Spouses
Pairs seeking reconnection, relaxation, and care continuity during their retirement years.
Family Members and Adult Children
Children looking to gift or arrange safe and enriching travel experiences for elderly parents.
Care Institutions and Clinics
Facilities that need partner services for post-discharge wellness or respite care offerings.
Value Proposition
Why do clients choose SeniorWellnUpess?
Holistic Care: We combine clinical supervision with wellness programming for total-body support.
Safety First: Licensed medical staff on-site means peace of mind in every activity.
Tailored Experiences: From fitness levels to dietary preferences, everything is personalized.
Discreet Luxury: Comfort, design, and service are delivered without institutional feel.
Human Connection: We foster friendships, emotional support, and community.
Scalability and Growth Strategy
Our model is designed for expansion across Switzerland and into neighboring EU wellness hubs.
Geographic Expansion: Rolling out new retreat locations in Basel, Lugano, and Davos.
Digital Transformation: Launching a virtual consultation platform and retreat pre-screening portal.
Corporate Growth: Partnering with insurance providers for bundled care-and-retreat solutions.
International Clients: Targeting German, French, and UK-based seniors seeking Swiss healthcare quality with vacation appeal.
Training & Certification: Developing a staff training academy to ensure consistent service delivery across centers.
Financial Outlook
Switzerland’s aging population and reputation for wellness tourism make our outlook highly promising:
Projected annual growth of 25–30%
50% repeat booking rate among eligible guests
60% of retreat attendees choose add-on medical services
Profit margins increased through in-house medical team model and cross-subsidized facility usage